Key distinction: The gap between knowing AI is coming and strategizing for it. We had the roadmap; the risk was not being able to connect the dots. We Had the Roadmap. We Just Didn’t Use It. In 2016, Ajay Agrawal and co-authors published a piece in HBR called The Simple Economics of Machine Intelligence. The core argument was almost disarmingly simple:ContinueContinue reading “Predicting AI Was Not the Problem. Preparing for It Was.”
Tag Archives: Marketing
Managing Resources
Who manages the resources? Coaches? Customer Success? Support? Product? Marketing? Combo plate? Endless possibilities! Remember: the person or group responsible for resources must also have their butt on the line regarding churn and feel the pain of customers when they don’t “get” your app, your documentation, and vent to you about their frustrations. If theContinueContinue reading “Managing Resources”