Category: GTM Operations
-
Shelfware and Integrated Supply Chains
Shelfware I was listening to the SaaStr podcast (episode 039 with Cindy Padnos) and they brought up the history of SaaS companies over the past two decades. Cindy references Shelfware as the concept of acquiring software (e.g., on a disc) that simply sits on the shelf and rarely or never used. That’s terrible. The buyer…
-
Who Is Your Competition?
I remember playing basketball in different leagues throughout high school and college (when I didn’t have broken bones). There were good game and then there were games that we got absolutely crushed, like the time we went out of town for a game. It felt like the 1990s Bulls playing a junior high team. But…